CEO MESSAGE

Creating the Joy of Living with a Joy of Driving that is Matched to the Times to Contribute to a Sustainable Society

Mazda established a corporate philosophy in 2023 that defined its Purpose as "enrich life-in-motion for those we serve." To fulfill this purpose, we are practicing brand value management. We are committed to extending the value of creating moving experiences through the joy of driving to create the joy of living. We thereby aim to help enrich people's lives and contribute to the realization of a sustainable society.

To support the execution of its corporate philosophy, Mazda established the 2030 Vision, which describes its goal for the Company in 2030 as "To be a car-loving company that creates moving experiences through the 'joy of driving.'" We are also implementing the Management Policy up to 2030 for this purpose. In addition, we revised our Companywide sustainability promotion systems in FY March 2025 to better facilitate initiatives for contributing to the realization of a sustainable society.

The Company has declared its intent to endeavor to achieve carbon neutrality across its supply chain by 2050, and we are working to achieve carbon neutrality at Mazda factories around the globe by 2035. Based on our outlooks for procurement of alternative fuels and for technological progress, in September 2025 we updated our road map for domestic factories and offices and our interim target for FY March 2031 to allow for more steadfast and flexible responses.

In its initiatives to promote electrification, Mazda has defined the period leading up to 2030 as the dawn of electrification, and we are systematically moving forward with a three-phased transition to electrification based on this positioning. For this period, we have formulated our multi-solution strategy for technology development, which prescribes flexible responses based on customer values and regional characteristics. This strategy has been deemed effective for reducing total CO₂ emissions by helping as many customers as possible embrace low-emissions solutions through the provision of diverse solutions based on the energy sources and regulations of the regions we serve. We are seeing global revisions to the timetable for the transition to electrified vehicles, and Mazda's strategies and approach are beginning to produce results against this backdrop. Through flexible revisions to its approach based on changes in the market, Mazda seeks to heighten both brand value and corporate value. We are also moving forward with research on and the verification of CO₂ capture technologies as well as technologies for the production of carbon-neutral fuel from microalgae. These technologies are part of our vision for a future in which automobiles reduce the amount of CO₂ in the atmosphere the more they drive.

The realization of an automotive society that offers safety and peace of mind is an incredibly important task. Recognizing this fact, Mazda will continue developing technologies and collaborating with communities and the greater society with the goal of achieving zero deaths resulting from new vehicles. To this end, we continue to develop sophisticated driving support technologies based on our human-centric research and to expand our lineup of products equipped with various advanced safety technologies such as our Driver Emergency Assist system.

People, meanwhile, are Mazda's most important form of capital, and the sum of employees skills and growth is also the source of the Company's growth. Truly, our people are an indispensable resource for surmounting the massive changes being seen in the operating environment. At the moment, we are endeavoring to encourage employees to act based on greater consideration for the feelings of others while respecting the growth and diversity of all employees. Moreover, we launched the Blueprint organizational culture reform program in 2023 and then extended the application of this program to all employees in spring 2025. As one part of this program, I take part in forums for direct discussion with employees. These forums serve as an opportunity for frank discussion on topics such as the conditions facing Mazda and the direction we should take going forward. As such, I believe they are a valuable tool for fostering an organizational culture in which everyone at Mazda is united in our pursuit of ongoing business growth. Through this program, we aim to develop a workplace environment that is home to a culture of supporting the front lines and that allows for the exercise of creativity.

To guide our human rights initiatives, we established the Mazda Human Rights Policy and organized an internal human rights due diligence project team in 2023. Furthermore, a human rights impact assessment was carried out in FY March 2025 along with a survey to identify the human rights issues that the Mazda Group needs to prioritize. Additional investigations will be conducted going forward to verify the status and results of initiatives for addressing these issues. In this manner, we are working with business partners to bolster our frameworks for ensuring that human rights due diligence is practiced across the supply chain.

In order to respond to the current times of great change, where both risks and opportunities are emerging, we introduced a new team management approach and chief officer system in FY March 2024. These frameworks are anticipated to help management be more attentive to the front lines while incorporating input from customers in order to accelerate operations through swift and flexible responses to such input. We also revised officer remuneration systems in FY March 2025 to drive changes in management's perspectives and actions as part of our brand value management efforts. Specifically, we have defined evaluation indicators for performance-based remuneration that include return on equity and greenhouse gas emissions reductions amounts as well as indicators related to employee engagement and customer-oriented mindsets. The new systems are expected to contribute to medium- to long-term improvements in corporate value through higher shareholder value, increased employee engagement, greater emphasis on the customer, and stronger action to address social issues.

Mazda is a company that is dedicated to providing the joy of driving and creating the joy of living by adapting its technological innovation and business operation activities to match the times. We thereby aim to contribute to the realization of a sustainable society. With our human-centered focus, we will unite our diverse technologies with the knowledge and passion of our various co-creation partners in order to contribute to the realization of a carbon-neutral society where everyone feels safe and has peace of mind. In doing so, we aim to bring emotion in motion and excitement to everyday life, sharing happiness with family, friends, and those around us.