The Mazda Museum offers special Saturday openings with various events to welcome more visitors and ensure an enjoyable experience.
We sincerely look forward to your visit.
Saturday Open Day May 9, 2026
Date: Saturday, May ９, 2026, 9:00 AM - 4:00 PM （Registration begins 8:30 AM） BUS Schedule
Venue: Mazda Museum
Event details
- How the New Color “Navy Blue Mica” Came to Be: Behind the Scenes of Creating a Beloved Color
- Special Exhibition
- Museum Guided Tour
- CX-70・CX-90 Ride-Along Experience
- Exhibition commentary and hands-on programs led by professionals in various fields
- Other In-House Content
- Kitchen Car
- Next Time Preview
- Reservation Method
How the New Color “Navy Blue Mica” Came to Be: Behind the Scenes of Creating a Beloved Color
To mark the launch of the new CX-5, we will be hosting a special presentation by a member of the Design Division who was involved in the development of the new color, “Navy Blue Mica.”
Additionally, this commemorative lecture will be live-streamed at MAZDA TRANS AOYAMA and MAZDA BRAND SPACE OSAKA and KOBE MAZDA EVENTSQUARE! No reservation is required, so feel free to join us.
【Event Details】
①Event Schedule
Morning Session: 10:30 – 11:30 (scheduled)
Afternoon Session: 13:30 – 14:30 (scheduled)
②Speaker
Takaba Noriaki ： Design Innovation Studio
Murakami Kao ： Design Creation Studio
③Lecture Content
“Navy Blue Mica,” a new color introduced with the all-new CX-5.We’ll share everything—from what inspired us to develop these new colors to the behind-the-scenes stories.
With the development theme of “a color loved as a classic,” we worked closely with our team to incorporate numerous innovative ideas, ensuring that customers around the world can appreciate its appeal in a variety of settings.
At this event, using the new Navy Blue Mica as our focus, you’ll get a behind-the-scenes look at Mazda’s color development process—a glimpse rarely available to the public.
Special Exhibition
To celebrate the launch of our new “Navy Blue Mica” color, we will be featuring a special exhibition of blue heritage cars. Come experience the many different facets of blue.
1st Genaration FAMILIA
※The displayed vehicles have different body colors.
ROADPACER
EUNOS 800
3rd Generation DEMIO
Museum Guided Tour
Experience Mazda's 100-year history through a 60-minute tour.
We'll introduce the challenges and technological innovations from our founding to the present day, featuring actual exhibits and expert commentary. Discover our commitment to craftsmanship and Mazda's unique “story of relentless challenge” on this tour.
Tour Schedule
- 9:45 AM ～ 10:45 AM （Japanese）
- 10:50 AM～ 11:50 AM （Japanese）
- 12:15 PM ～ 13:15 PM （Japanese）
- 14:30 PM ～ 15:30 PM （English）
- 14:40 PM ～ 15:40 PM （Japanese）
※Two times in the morning, three times in the afternoon (one of which is in English)
※Please gather at the front desk counter on the first floor of the museum at the start time.
※No advance registration is required.
※If you selected “I do not wish to apply for a guided tour” during the online reservation process, you are still welcome to participate on the day of the event regardless of your prior application status.
CX-70・CX-90 Ride-Along Experience
The CX-70 and CX-90, primarily sold in North America and Australia.
Experience the powerful performance of the inline-6 gasoline engine.
【Event Detail】
・Time required 15 minutes
・How to Participate Same-day appointment system
Morning slot 9:00 AM Reservations open(20 sets(CX-70・10 sets、CX-90・10 sets)
Afternoon slot 12:30 PM Reservations open(20 sets(CX-70・10 sets、CX-90・10 sets)
※Each group is scheduled for 3 people.
※The CX-90 can accommodate up to 2 people in the third row if desired.)
・Reservation Reservations accepted at the dedicated reception desk on the 1st floor of the museum.
・Target People who can fasten their seat belts safely.
※Since we are unable to provide child safety seats, children under 150 cm in height are not permitted to participate.
※Photo is for illustrative purposes only.
※The demonstration vehicle may differ in color and grade.
Exhibition commentary and hands-on programs led by professionals in various fields
Experience the Magic of Mazda's Paintwork! Become a Master of Color!
Engineers involved in developing paint finishes like “Takumi-nuri” that beautifully showcase Mazda's Kodo design will explain its appeal through quizzes and games.
【Venue】Inside the Mazda Museum, 2F
Kids Engineer Experience: Let's Make a Shape to Protect Eggs
Please create a shape on the computer to protect an egg that seems about to hit a wall.
The AI will instantly calculate whether that shape can protect the egg.
If the shape is too soft or too hard, the egg will break.
So what shape will protect it?
【Location】Inside the Mazda Museum, 2F
VR Experience ～Be a Test Driver～ Virtual Test Drive at the Miyoshi Test Site～
Experience our standard test drives at the vehicle testing facility through 360-degree video using VR goggles.
View the footage while freely looking around as if you were participating in the test drive yourself.
【Location】Inside the Mazda Museum, 2nd Floor
Career Exploration Program: The Work of Sand Casting, Polishing, and Painting Craftsmen
The exhibits featured at the Japan Mobility Show’s “Out of KidZania in JMS” event are coming to the Mazda Museum!In this hands-on experience, you’ll pack sand tightly to create a mold, which a craftsman will then fill with molten metal. Afterward, you’ll polish the cast piece until it shines, and you’ll also have the chance to paint your very own mini Roadster.
You’ll create a bright red metal “Roadster Mini Car” while learning the skills of the craftsmen. By finishing it with your own hands, you’ll gain a deeper appreciation for the joy of making things and the satisfaction of completion.
【How to Apply for the Experience】
・Numbered tickets will be distributed on a first-come, first- served basis in the lobby of Mazda Headquarters, the bus departure point, on the day of the event.
Morning Session: Distribution begins at 8:30 AM. Registration closes once the morning session is full.
Afternoon Session: Distribution begins at 11:30 AM. Registration closes once the afternoon session is full.
【About the Experience】
・This event is for elementary school students.
※Participation is limited to those accompanied by a parent or guardian.
・The experience lasts 30 minutes.
・Morning Sessions
① 9:40–10:10
② 10:30–11:00
③ 11:20–11:50
・Afternoon Sessions
④ 1:00 PM–1:30 PM
⑤ 1:50 PM–2:20 PM
⑥ 2:40 PM–3:10 PM
・Each session is limited to 6 participants.
【Venue】
Mazda Museum, 2nd Floor, ZONE 7
※Please gather at the Mazda Museum reception desk on the 1st floor 15 minutes before your session with your numbered ticket.
Other In-House Content
Historical Vehicle Models Panel · Heritage Car Explanations and Q&A
All Mazda Models Gathered Here!
We've listed every vehicle Mazda sold in Japan from 1931 to 2024.
Every passenger car, commercial vehicle, and three-wheeled truck—by name and body type—is covered, including sedans, coupes, hardtops,full model changes, minor changes, and even different front-end designs.
Your memorable Mazda, your favorite Mazda, is surely here somewhere. Come search and find it!
Legendary Car Stamp Rally
The Mazda Museum is currently holding an in-museum stamp rally!
Explore the museum and collect exclusive “Mazda Legendary Car Stamps” available only here!♪
Collect all stamps to receive a prize, available only for children in elementary school and younger.
Kitchen Car
●KM Cafe is offering crepes and smoothies.
※ Menu available here
※ Please note that quantities are limited.
Next Time Preview
The Mazda Museum’s special Saturday opening in June 2026 is scheduled for Saturday, June 6. The event will feature a presentation tentatively titled Lecture commemorating the 35th anniversary of the victory at the 24 Hours of Le Mans: “Victory Built on the Defeat of 1990: The Story of the Comeback at Le Mans 1991.” Drawing on historical materials, we will look back at the behind-the-scenes story of that race.
Reservation Method
Reservation Application
You can apply for a reservation through the link below.
Reservation Period
From April 1, 2026, 9:00 AM to May 7, 2026, 11:59 PM (up to two days before the event)
Capacity
Morning Session: 9:00 AM to 12:00 PM (Capacity: 350 people)
Afternoon Session: 12:00 PM to 4:00 PM (Capacity: 350 people)
Note: The morning/afternoon session is just an estimate to understand your arrival time. You may stay until the event ends regardless of the session you choose.
Please reserve for either the morning or the afternoon session.
Reservation Confirmation, Changes, and Cancellations
You can change or cancel your reservation via the "Make a Reservation Here" form.
Please note that system changes or cancellations are possible up to two days before the event date.
Venue Information
Mazda Corporation Headquarters 1F Lobby
- Lobby Opening Hours: 8:30 AM to 5:00 PM
After registration at the lobby, you will be guided to the museum.
Museum Transfer
- A dedicated bus will transfer you from the Mazda Headquarters lobby to the museum.
Important Notes
- Parking is limited, so please use a nearby pay-and-display parking lot if the lot is full.
- The event may be canceled suddenly due to weather or company circumstances.
- The event contents may change without notice.
- Factory assembly line (ZONE 9) is not available for viewing. For more details, please check here.
- Reservations for profit-making purposes (such as offering paid tours) are not allowed.
- Media coverage may be present during the event.
Contact for inquiries （This site is available only in Japanese)