Saturday Open Day January 10, 2026



The Mazda Museum offers special Saturday openings with various events to welcome more visitors and ensure an enjoyable experience.

We sincerely look forward to your visit.

Date: Saturday, January 10, 2026, 9:00 AM - 4:00 PM
Venue: Mazda Museum


3rd RX-7 35th Anniversary Commemorative Lecture


yamashin
yamashin

The Savanna RX-7 was born in 1978.

 

The third-generation model, the RX-7 (FD model), will celebrate its 35th anniversary in 2026.

To commemorate this milestone, we will hold a commemorative lecture on the third-generation RX-7.

 

Additionally, this commemorative lecture will be live-streamed at MAZDA TRANS AOYAMA and MAZDA BRAND SPACE OSAKA! No reservation is required, so feel free to join us.

 

【Event Details】

①Event Schedule

 Morning Session: 10:30 – 11:30 (scheduled)
 Afternoon Session: 13:30 – 14:30 (scheduled)


②Speaker
 Nobuhiro Yamamoto:3rd RX-7 Powertrain Development Engineer

 Koji Shinbe:CLASSIC MAZDA 3rd RX-7 Restoration Specialist

 

③Lecture Content

The development of the third-generation RX-7 began by questioning the fundamental purpose of sports cars and seeking to create a sports car that would set the standard for the 1990s. This was expressed through the keyword “Shi-Rin-En-Ko” (志・凛・艶・昂※). Central to realizing this was the lightweight, compact, high-output rotary engine. The third-generation RX-7 aimed to be the ultimate pure sports car powered by a rotary engine, maximizing the characteristics of this engine in a way only Mazda could achieve.

 

In this lecture, Chief Powertrain Engineer Nobuhiro Yamamoto will share the challenges surrounding the birth of the third-generation RX-7, his unwavering commitment to craftsmanship, and his passion for relentless pursuit. Additionally, Koji Kanabe of CLASSIC MAZDA will explain the current status of the third-generation RX-7 restoration project.

※Shi-Rin-En-Ko signifies the following:

 

 志 (Shi): Through the car, the creator's vision is clearly felt.

 

 凛 (Rin): To achieve that vision, there is a resolute determination.

 

 艶 (En): It is filled with an irresistible allure that draws you in.

 

 昴 (Ko): In every aspect—seeing, touching, driving—it is brimming with excitement that stirs the soul.


Exhibition of Successive 3rd RX-7


We are pleased to present a special exhibition of the third-generation RX-7 (FD model). We invite you to experience up close its form, which embodies the development keywords of the era: “Shi-Rin-En-Ko” (志・凛・艶・昂).

cosmosport
cosmosport

Spirit R

2nd generation cosmo
2nd generation cosmo

 

 

ε֮fini RX-7

eunos cosmo
eunos cosmo

Bathurst R


Museum Guided Tour

Experience Mazda's 100-year history through a 60-minute tour.

 

We'll introduce the challenges and technological innovations from our founding to the present day, featuring actual exhibits and expert commentary. Discover our commitment to craftsmanship and Mazda's unique “story of relentless challenge” on this tour.

 

 

Tour Schedule

  • 9:15  AM ~ 10:15 AM (Japanese)
  • 9:45 AM ~ 10:45 AM (Japanese)
  • 10:50 AM~ 11:50 AM (Japanese)
  • 12:15 PM ~ 13:15 PM (Japanese)
  • 14:30 PM ~ 15:30 PM (English)
  • 14:40 PM ~ 15:40 PM (Japanese) 

 

※Three times in the morning, three times in the afternoon (one of which is in English)

※Please gather at the front desk counter on the first floor of the museum at the start time.

※No advance registration is required.

※If you selected “I do not wish to apply for a guided tour” during the online reservation process, you are still welcome to participate on the day of the event regardless of your prior application status.


Heritage Car Ride-Along Experience


roadpacer
roadpacer

We will offer test rides in the 1975 Roadpacer and one other vehicle.

Experience the nostalgic atmosphere for yourself!

 

【Event Detail】

・Time required 15 minutes

 

・How to Participate Same-day appointment system

  Morning slot 9:00 AM Reservations open(20 sets(Roadpacer・10 sets、one other vehicle.・10 sets)

  Afternoon slot  12:30 PM Reservations open(20 sets(Roadpacer・10 sets、one other vehicle.・10 sets)

  ※Each group is scheduled for 3 people.

 

・Reservation Reservations accepted at the dedicated reception desk on the 1st floor of the museum.

 

・Target Minimum height of 150 cm and able to properly fasten the seatbelt.


Exhibition commentary and hands-on programs led by professionals in various fields

Experience it for yourself! The connection between shape and strength

mazda_paint_experience_color_master
mazda_paint_experience_color_master

Experience our engineers' dedication to efficiently achieving the strength required for automotive components,

and the connection between a part's form and its strength.

 

【Location】Inside the Mazda Museum, 2F


Experience the Magic of Mazda's Paintwork! Become a Master of Color!

mazda_paint_experience_color_master2
mazda_paint_experience_color_master2

Engineers involved in developing paint finishes like “Takumi-nuri” that beautifully showcase Mazda's Kodo design will explain its appeal through quizzes and games.

 

【Venue】Inside the Mazda Museum, 2F


Hands-on Experience with Collision Simulation Software

mazda_paint_experience_color_master2
mazda_paint_experience_color_master2

Let's try operating the digital technology Mazda engineers use to build safe cars and simulate a collision!

 

【Venue】Inside the Mazda Museum, 2F



Other In-House Content

Historical Vehicle Models Panel · Heritage Car Explanations and Q&A

historypanel
historypanel

All Mazda Models Gathered Here!

 

We've listed every vehicle Mazda sold in Japan from 1931 to 2024.

 

Every passenger car, commercial vehicle, and three-wheeled truck—by name and body type—is covered, including sedans, coupes, hardtops,full model changes, minor changes, and even different front-end designs.

 

Your memorable Mazda, your favorite Mazda, is surely here somewhere. Come search and find it!


Legendary Car Stamp Rally

stamp
stamp

The Mazda Museum is currently holding an in-museum stamp rally!

 

Explore the museum and collect exclusive “Mazda Legendary Car Stamps” available only here!♪

Collect all stamps to receive a prize, available only for children in elementary school and younger.



FOOD


food img
food img

There will also be a sale of savory breads and apple pies from the confectionery  "Aperio."

*Please refer to the menu here.
*Please note that the number of items available for sale is limited. Thank you for your understanding.


Next Time Preview


  • The Mazda Museum Saturday Special Opening for February 2026 is scheduled for Saturday, February 7. The event is titled “~The Path from Virtual to Real~ The World of eSPORTS as Pursued by MAZDA SPIRIT RACING (tentative title)”. Reservations will open on Thursday, January 1 at 9:00 AM.
  • The Mazda Museum Saturday Special Opening for March 2026 is scheduled for Saturday, March 21. This time, to allow visitors to enjoy the museum in a more intimate and relaxed atmosphere, there will be no special lecture.

Reservation Method

Reservation Application

You can apply for a reservation through the link below.

Reservation Period
From December 1, 2025, 9:00 AM to January 8, 2026, 11:59 PM (up to two days before the event)

 

Capacity
Morning Session: 9:00 AM to 12:00 PM (Capacity: 350 people)
Afternoon Session: 12:00 PM to 4:00 PM (Capacity: 350 people)

 

Note: The morning/afternoon session is just an estimate to understand your arrival time. You may stay until the event ends regardless of the session you choose.

Please reserve for either the morning or the afternoon session.

 

Reservation Confirmation, Changes, and Cancellations
You can change or cancel your reservation via the "Make a Reservation Here" form.

Please note that system changes or cancellations are possible up to two days before the event date.

Venue Information

Mazda Corporation Headquarters 1F Lobby

  • Lobby Opening Hours: 8:30 AM to 5:00 PM

After registration at the lobby, you will be guided to the museum.

 

Museum Transfer

  • A dedicated bus will transfer you from the Mazda Headquarters lobby to the museum.

Dedicated Bus Schedule

 

Important Notes

  • Due to limited parking, please use public transportation whenever possible.
  • The event may be canceled suddenly due to weather or company circumstances.
  • The event contents may change without notice.
  • Factory assembly line (ZONE 9) is not available for viewing. For more details, please check here.
  • Reservations for profit-making purposes (such as offering paid tours) are not allowed.
  • Media coverage may be present during the event.

 

Contact for inquiries (This site is available only in Japanese)