Human-centric approach lies at the heart of Mazda’s car development
Once you have a crystal clear picture of your ideal image, all the challenges in a process of achieving this naturally become clear.
At Mazda, since the development of the CX-5 commenced, various departments have worked closely together to realize Mazda’s ideal driving environment. For the driver, this means they will experience the feeling of Jinba Ittai by driving Mazda’s new-generation products.
Mazda’s Unique Performance Visibility
Visibility developed at Mazda is based on extensive studies of driver’s physical characteristics.
Mazda’s Optimal Driving Position
Safety lies at the heart of Mazda’s “Celebrate Driving”
Mazda’s Heads-up Cockpit Concept
“People” are the golden standard of Mazda’s HMI