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Mazda Launches Distribution Operations in the Czech Republic and Slovakia
HIROSHIMA, Japan— Mazda Motor Europe, Mazda Motor Corporation's European affiliate, announced that it commenced operation today of two new national sales companies (NSCs) in the Czech Republic and Slovak Republic, with official transfer of distribution from Mazda's long-standing distributor, Auto Palace Praha, taking place yesterday. The appointment of new Managing Director for both NSCs, Ivan Ruzicka, was subject of an announcement earlier this year. Mr. Ruzicka, with Thomas Egan as Financial Director, will lead an 18-member staff in the Czech Republic and a 7-member staff in Slovakia. Headquarters are located in Prague and Bratislava respectively.
This move is part of an overall Mazda strategy of taking direct control of distribution in Europe. The Czech Republic and Slovakia have emerged as vibrant markets.
Mazda's newest NSCs have 26 dealerships in the Czech Republic and 13 in Slovakia covering all major cities and regions. Both markets currently offer the Mazda2, Mazda3, Mazda5, Mazda6, MX-5, and RX-8.
Mazda has been progressively establishing national sales companies in major markets in Europe in line with Mazda Momentum, Mazda's mid-term business plan, to establish a sales network and enhance the brand image. In April 2007, a national sales company for the Belgium and Luxembourg market will be launched.
Mazda Motor Logistics Europe NV, organizaèná slozka, Prague
Mazda Motor Logistics Europe NV, organizaèná zlozka, Bratislava