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2005/12/19


Casual-Stylish 'M' Special Edition Mazda Demio on Sale

- 'Cool & cute' model influenced by Misaki Itoh, the celebrity actress/model -

Mazda Motor Corporation announces the release of the Casual-Stylish 'M' special edition model Demio that was designed with input from Misaki Itoh, the popular actress/model who promotes the Demio (known as the Mazda2 overseas). This new model goes on sale today at Mazda, Mazda Anfini and Mazda Autozam dealerships throughout Japan.

Mazda Demio Casual-Stylish 'M'
Mazda Demio Casual-Stylish 'M'

The Casual-Stylish 'M' special edition Demio features the aeroparts that add a 'cool' element to the 'cool & cute' attraction for females, while keeping the cute factor of the 'Stardust Pink' Demio, the previously released special edition Demio that also incorporated ideas from Itoh. The base model comes with stylish aeroparts-front aero bumper, side and rear spoilers, rear roof spoiler-that are on the "Casual Aeroactive" grade that is popular with women. The Casual-Stylish 'M' takes it a step further with a large driver's seat armrest, an audio remote control switch on the steering wheel and lighted vanity mirrors for both seats, as more female-friendly additional equipment. A comfortable driving experience is given a boost with the addition of an advanced keyless entry and engine starter system, an AM/FM radio with CD player and a water-repelling function as standard equipment. A leather key case embossed with Ms. Itoh's signature comes with the vehicle as a special gift to customers.

 

Details of Casual-Stylish 'M' Demio
Base model

The base model is the Casual Aeroactive Demio, which has a 1.3-liter DOHC engine, offered in the front-wheel-drive/four-speed automatic transmission, the two-wheel front-wheel-drive/five-speed manual transmission or the electrically-four-wheel-drive/four-speed automatic transmission version.

 

Special equipment
- Advanced keyless entry and engine starter system
- AM/FM radio and CD kit
- Driver's seat large armrest
- Steering wheel with an audio remote control switch on the steering wheel
- Water-repelling treatment for the windshield glass, front door window glass and side mirrors
- Front passenger seat vanity mirror and lighted vanity mirrors for both seats
- 175/65R 14-inch tires and full wheel hubcaps. The base model has 15-inch tires and aluminum wheels as standard options.

 

Present
Leather key case that has Misaki Itoh's signature on.

Leather key case

 

Body color
Four body colors are available with: True Red (new), Strato Blue Mica, Carbon Gray Mica and Snowflake White Pearl Mica.

 

Factory installed options
The S Package features discharge headlights (with an automatic auto-leveling function when low-beams are engaged) and front fog lights, along with 185/55R 15-inch tires and aluminum wheels.

 

Manufacturer's Suggested Retail Prices
Model Engine Drive Transmission Retail price (yen)
With tax Without tax
Casual-Stylish "M" 1.3-liter
DOHC
FWD Four-speed automatic 1,398,000 1,331,429
Five-speed manual 1,319,250 1,256,429
e-4WD Four-speed automatic 1,592,250 1,516,429
-In addition to the above-noted prices, a separate recycling charge (11,060 yen) is required.
-If Snowflake White Pearl Mica body color is selected, price increases by 31,500 yen (tax included).
-The S package factory-installed option is 131,250 yen (tax included).

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