HUMAN-CENTRIC DESIGN PHILOSOPHY
At Mazda, we know that state-of-the-art technologies alone do not make drivers “Celebrate Driving” unless those technologies are designed for the driver, with a deep understanding of the driver’s physical characteristics and behavior.That’s why Mazda is aggressively investing all of its technological and engineering expertise in a place that connects the driver with their car. For us, “Celebrate Driving” starts from a driving position engineered by our human-centric approach to car development.
Mazda believes there is scope for cars to evolve further, in a way that takes the joy of driving to a new level and combines it with outstanding environmental and safety performance. Our mission is to achieve the best possible level of fundamental performance and further the evolution of the car. That will be Mazda’s contribution to making the world a better place.
The next-generation human-machine interface Mazda Connect* makes driving a more enjoyable experience by equipping the car with the functions of a communication tool, while also ensuring a safe driving environment.
*The name Mazda Connect is used in Japan, US, Canada and Mexico. The system is referred to as MZD Connect in other markets.