CSR

Mazda Canada Inc. (MCI) undertakes a wide variety of social contribution initiatives, with the aim of meeting the needs of the communities in which Mazda operates. In addition to monetary donations, MCI contributes in a manner that capitalizes on its unique capabilities.

Person in charge of promoting social contributions at MCI

Person in charge of promoting social contributions at MCI

Ingrid Villatoro
Specialist, Human Resources

【Environment】Initiatives contributing to environmental protection
【Safety】Initiatives contributing to traffic safety
【Human resources】Initiatives aimed at fostering the next generation
【Community】Community-based initiatives
【Mazda Foundation】Initiatives via Mazda Foundation

Various Charitable Activities

【Environment】【Human resources】【Community】

Objective

To support charitable organizations

Initiatives

MCI has supported charitable activities related to social welfare.

FY March 2016 Results
  • ■ MCI employees and management members collected funds throughout the year to support fundraising programs of 360ºkids*1, through a variety of events including a giving tree around the December holidays, raffles and auctions. The funds were used to provide the equivalent of a meal to 20 homeless children whitin the local community and their care givers.
  • ■ MCI employees collected funds throughout the year to support the mission of Toronto Wildlife Centre*2, through a variety of events including a virtual animal adoption, garage sales, and a pancake breakfast. In additon, MCI donated a Mazda vehicle to support rescue programs by the Centre.
  • ■ In May, 20 MCI employees and 20 family and friends participated for the fourth consecutive year in the Sporting Life 10K Toronto for the kids with cancer. Enough funds to send two children affected by childhood cancer to Camp Oochigeas were collected through a variety of fundraising activities. The camp provides kids affected by childhood cancer with unique opportunity for growth through challenging, fun, enriching and magical experiences.
  • ■ In June, MCI registered participation as a corporate sponsor and 16 employees of MCI participated as a team of brave athletes, and faced a tough 160KM Relay Race that included canoeing, hiking, biking, and running though Ontario’s Oak Ridges Trail to promote knowledge of this unique environment and educate all to the protection and maintenance of the trail. The sponsor participation fees will be used for supporting the Oak Ridges Trail Association (ORTA) *3.
  • ■ In January, MCI provided funds for Winter Indoors Sick Kids Volleyball Tournament in support of raising funds for Sick Kids Hospital.

Wellness and charity committee

Support for 360ºkids program

*1 360ºkids serves over 1,300 families, and over 2,800 youth, each year from every corner of the world. Their mission is to help isolated and vulnerable children, youth and families in the community, to overcome adversity and crisis and to move to a state of safety, stability and well-being.
*2 Toronto Wild life Centre promotes the peaceful coexistence of people and wildlife by providing education and expert advice about wildlife situations, and providing medical care to sick, injured and orphaned wild animals with the ultimate goal of releasing healthy animals back to the wild.
*3 ORTA is a volunteer based organization that aims at preserving, educating and maintaining the Oak Ridge Moraine’s unique environment that expands through the most populated area in Ontario.

Canadian National Canoe/Kayak Team

【Community】

Objective

To support the development of world-class athletes and coaches

Initiatives

MCI has been a corporate sponsor of the Canadian National Canoe/Kayak Team since 1995, entering its 21st anniversary of sponsorship, as part of national team athlete development activities, which makes it the longest-standing corporate sports sponsorship in Canada.

FY March 2016 Results

MCI provided the team with financial support and the loan of Mazda vehicles to be used for athlete development activities.

Canadian National Snowboard Team

【Community】

Objective

To support the development of world-class athletes and coaches

Initiatives

MCI has been a corporate sponsor of the Canadian Snowboard Team since 2012, as part of national team athlete development activities.

FY March 2016 Results

MCI provided the team with financial support and the loan of Mazda vehicles to be used for athlete development activities.