CSR

Thailand

AutoAlliance (Thailand) Co.,Ltd. (AAT) and Mazda Sales (Thailand) Co.,Ltd. (MST) execute various social contribution activities in Thailand.
AAT is supporting activities related to human resources, and the safety and health policy of AAT, with the aim of promoting safety and health awareness in its employees and communicating its visions to local community. MST is fulfilling its responsibilities as a good corporate citizen.

Person in charge of promoting social contributions at AAT

Person in charge of promoting social contributions at AAT

Sukanya Phongphen
Human Resources Department

Person in charge of promoting social contributions at MST

Hidesuke Takesue
then President

【Environment】Initiatives contributing to environmental protection
【Safety】Initiatives contributing to traffic safety
【Human resources】Initiatives aimed at fostering the next generation
【Community】Community-based initiatives
【Mazda Foundation】Initiatives via Mazda Foundation

Cleanup Activities

【Environment】【Community】

Objective

To contribute to local communities through cleanup activities

Initiatives

AAT has cleaned up beach and parks in Chonburi Province to save the environment clean for tourists and people including children in the community.

FY December 2015 Results

In June, around 60 members of AAT employees and management team participated in volunteer cleanup activities of the area around Wornapa and Bangsaen Beach and Public Park, and also repaired and painted new color on fences and benches at play grounds especially for the next generation feel safe and happy to play.

Beach clean-up

Safety at School and HIV/AIDS Social Responsibility

【Human resources】【Community】

Objective

To promote safety and health awareness and to communicate its visions to local community

Initiatives

The Occupational Health and Safety Committee in AAT has been cooperating with AAT’s Hope Club to promote the “Safety at School Project.” It also supports the community for HIV/AIDS at House of Grace Child Foundation, which is the workhouse for taking care of children affected by HIV/AIDS.

FY December 2015 Results

Safety at School Project

  • ■ Lunch program to support healthy life
  • ■ Donation of money, stationary supplies and sport equipment
  • ■ Support of preventive maintenance of electrical equipment by AAT maintenance team
  • ■ Providing school education program as a safety mini-walk rally aiming at an improvement in the sense of safety, health, environment, and team building HIV/AIDS Social Responsibility
  • ■ Support for New Year Party with offering presents to children at HIV/AIDS workhouse

Safety at School Project

Support for Internship Programs

【Human resources】【Community】

Objective

To support the students to have an experience to work and provide the knowledge that would be advantage for them

Initiatives

AAT has been highly recognized for its education initiatives since 1998, with an ongoing “internship program” for undergraduate students from each university. AAT collaborates with many universities to provide on-the- job training, in line with the academic programs under Ministry of Education regulations. AAT is a company that helps produce highly qualified graduates who are able to contribute to the development of Thailand.

FY December 2015 Results

AAT provided an opportunity for 30 students from universities during the June–July period to join its internship program where they get more knowledge and experience from real working.

Internship program

Support for Elementary School Children

【Human resources】【Community】

Objective

To support northern hiltribe elementary school children

Initiatives

MST supports better living condition and learning environment for children in remote areas.

FY March 2016 Results

In March, taking the opportunity of media test drive of CX-5 in off-road condition to Nan Province, MST organized events to promote interaction with the children of hilltribes in the northern part. MST donated stationery and sports equipment along with money for better welfare of the children.

Support for elementary school children

Support for Thongchai Jaidee Foundation

【Community】

Objective

To promote sports

Initiatives

MST has supported golf.

FY March 2016 Results

In September, MST offered partial sponsorships to Thongchai Jaidee Foundation for Asian Development Tour (ADT) *1 tournament at Black Mountain in Hua Hin

ADT sponsor

*1 The Asian Development Tour was launched in 2010 with the aim of creating a career pathway for professional golfers in Asia.

Sponsorship for Sports Promotion

【Community】

Objective

To promote sports

Initiatives

MST has supported football.

FY March 2016 Results

In February, MST provided sponsorship to Nakhon Ratchasima Mazda FC for the 4th consecutive year in order to promote football's popularity, supported development of Thai football to international level and helped develop local economy of Nakhon Ratchasima.

Sponsorship for sports promotion

Malaysia

Mazda Motor Corporation and Bermaz Motor Sdn. Bhd.*2 (Bermaz) have established Mazda Malaysia Sdn. Bhd. (Mazda Malaysia), a joint venture company in Malaysia in 2012.
Bermaz as a “Good Corporate Citizen in Malaysia” has been taking a leadership to carry out social contribution activities. Mazda Malaysia has been participating in the activities.

Person in charge of promoting social contributions in Malaysia

Person in charge of promoting social contributions of an area of Malaysia

Lee Ai Hoon
General Manager
Marketing, Bermaz Motor Trading

*2 A national sales company for Mazda vehicles fully owned by local investments (mainly Berjaya Auto Berhad)

Mazda CSR Charity Drive 2015

【Community】

Objective

To support orphanages and old folks home

Initiatives/FY March 2016 Results

In August, Bermaz organized the charity drive with a convoy of 10 MX-5 vehicles to Kuala Lumpur-Malacca-Batu Pahat-Johor Bahru, and presented the donation to one orphanage center and two old folks home. The children were also presented with goodiebags, served lunch and birthday cake sponsored by Bermaz. Five Bermaz employees and 10 owners from Mazda MX-5 Club Malaysia joined this charity.

The 3rd Mazda Charity Golf Tournament 2015

【Community】

Objective

To support orphanages, old folks home, and cancer patients

Initiatives/FY March 2016 Results

In December, Bermaz organized this joint charity tournament event with Prima Merdu Sdn. Bhd, *3 having 128 guests and Bermaz top management team. Bermaz donated the accumulated cash received to support local charities and a non-profit organization, such as an orphanage, an old folks home and a cancer hospital.

*3 Bermaz and Prima Merdu Sdn. Bhd. havevinitiated a corporate social contribution initiative program to provide assistance to renal patients with a financial contribution via Mazda Medicare Fund (MMF).

Support for Bukit Kiara Wednesday Graded Trios Bowling League 2015

【Community】

Objective

To promote a healthier lifestyle for the public

Initiatives/FY March 2016 Results

Bermaz supported the league and contributed Mazda goods for prizes to increase public awareness of the bowling, a lifetime fitness and recreation sport, which contributes to balance and co-oradination skills. In April, 12 Bermaz employees and Mazda Malaysia management members joined the game.

Support for Orang Asli Children

【Community】

Objective

To support the Orang Asli*4 children of kg. sg. Ubi in Cameron Highlands

Initiatives/FY March 2016 Results

In December, Bermaz organized a charity program for the Orang Asli children. The company supported the program by donating money, providing lunch and Mazda goodie bags to bring joy and fun to around 200 children.

*4 The Orang Asli are the indigenous minority peoples of Peninsular Malaysia.