Basic Approach to Safety

As the number of traffic deaths is on an increasing trend both in Japan and worldwide, the World Health Organization (WHO) reports that worldwide the death toll has reached 1.25 million*1 annually. Believing that the continuous improvement of vehicle safety is one of the most important issues facing automobile makers, Mazda promotes initiatives to improve safety.

*1 2013 statistic value

Mazda’s Basic Approach to Safety

Aiming to achieve a safe and accident-free automotive society from the three viewpoints of vehicles, people, and roads and infrastructure, Mazda is promoting safety initiatives.

Three Viewpoints of Safety Initiatives

Three Viewpoints of Safety Initiatives