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Social Contribution Initiatives

Major Activities in Japan

Miyoshi Plant (Hiroshima Prefecture)

Masanori Matsuura
Person in charge of promoting social contribution at Miyoshi PlantMasanori MatsuuraMiyoshi Plant

The Miyoshi Plant, located in Miyoshi City in northern Hiroshima Prefecture, comprises a comprehensive vehicle proving ground and an engine plant. Since its opening in 1965, the Miyoshi Plant has placed particular focus on community contribution to meet the community's needs, working in close cooperation with Mazda Group companies in northern Hiroshima Prefecture.


Environment:Initiatives contributing to environmental preservation   Safety:Initiatives contributing to traffic safety    Human resources:Initiatives aimed at fostering the next generation    Community:Community-based initiatives    Mazda Foundation:Initiatives via Mazda Foundation

Hosting Tours of the Engine Plant

Human resources

Community

Objective:

To promote children's education and community interaction

Initiatives:

Intern accepted at the engine plant
Intern accepted at the engine plant

The Miyoshi Plant offers tours of its engine plant, helping to augment the social studies curriculums in elementary and junior high schools. Also, the Miyoshi Plant accepts interns from local schools and administrative agencies to help develop human resources in the local community.

FY March 2013 Results

  • Approximately 200 people, primarily elementary and junior high school students, toured the Miyoshi Engine Plant.
  • The Miyoshi Plant accepted four interns, including local high school students.

Participation in Community Events and Cleanups

Community

Objective:

To contribute to community revitalization through active participation in representative community events and community cleanups

Initiatives:

Jointly with Mazda Group companies in Miyoshi, the Miyoshi Plant participates in community events and cleanups, helping revitalize communities, while deepening exchange with local residents. Moreover, as a corporate member of the Miyoshi City Tourist Association and the Miyoshi Chamber of Commerce and Industry, the Miyoshi Plant provides support for organizing events.

FY March 2013 Results

The Miyoshi Plant participated in the following events together with Mazda Group companies in Miyoshi.

  • April: A booth was set up at the Miyoshi Cherry Blossom Festival held in Ozekiyama Park (highlighted by the display of Mazda vehicles, a picture-drawing section for children, and distribution of balloons to children).
  • May: Approximately 60 people participated in the combined cleanup of the cormorant fishing pier (the cleanup was carried out jointly by companies and organizations in Miyoshi City, in advance of June 1, when the cormorant fishing season began).
  • July: About 90 members organized a parade team with Mazda vehicles, and joined the Miyoshi Kinsai Festival.
  • July: Volunteers participated in the Miyoshi Citizens' Summer Evening Fireworks Festival.
  • August: About 90 members organized a parade team with Mazda vehicles, and joined the Shobara Yoitoko Festival.
  • October: Eight members from four teams participated in the Early-stage Fire-fighting Skills Competition, hosted by the Bihoku District Association for Safety of Hazardous Materials.
  • October: A booth was exhibited at the Miyoshi Commerce and Industry Festival (featuring the display of Mazda vehicles and panels about the Company's environmental protection initiatives, and distribution of balloons to children).
Cutting grass around the cormorant fishing pier, in preparation for welcoming tourists
Cutting grass around the cormorant fishing pier, in preparation for welcoming tourists
People parading with a portable shrine on their shoulders (Shobara Yoitoko Festival)
People parading with a portable shrine on their shoulders (Shobara Yoitoko Festival)

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