Participation in Local Events

The Hiroshima Flower Festival
We participate each year in the Hiroshima Flower Festival (near the Head Office), the Hofu Tenmangu Tenjin Matsuri (near the Hofu Plant) and the Miyoshi Kinsai Matsuri (near the Miyoshi Office), among other festivals. This involvement helps us to deepen our commitment with the local communities.
Participation in the 'Love Hofu Campaign'
This program grew from an idea about cooperating with local businesses and stores to stimulate and develop Hofu City. Under the slogan "Companies are Citizens Too," 35 companies with factories in Hofu commenced activities from April 1993 to contribute to the revitalization of the city. We maintain the campaign office at the General Affairs Department at the Hofu Plant.
Support for Sports and Cultural Activities

The Mazda Community Ekiden
We support local and professional sporting and cultural activities by hosting the Mazda Community Ekiden (long-distance relay race), sponsoring the Hiroshima Toyo Carp pro baseball and Sanfrecce Hiroshima pro soccer teams and by supporting the Hiroshima Symphony Orchestra. Mazda also jointly hosts the Mazda Invitational Youth Soccer Competition in the Hofu Plant district.
We Welcome 78,000 Visitors Every Year
As a forum for communicating with local communities and an opportunity for schools' social-study classes, we welcome plant tours at the Hiroshima Head Office, Hofu Plant and Miyoshi office. During FY2006, approximately 78,000 people visited these three facilities.

The newly redesigned Plant Tour Course at the Hofu Plant
In March 2007, Mazda opened a new plant tour course at the Hofu Plant.
Tours of the plant have become more interesting and enjoyable with a screen and musical hands-on experience of the Zoom-Zoom brand message and the installation of monitors so visitors can see the operations of the production lines in real-time. A wide range of installations has made plant tours more stimulating and easy to understand.
Particularly popular is the mechanical improvement system that offers various devices to improve the production processes in automobile manufacturing. Visitors can also operate waste separation equipment that easily separates plastic from other waste materials or removes small parts from the insides of cartons and shows how effective the equipment is.
Personal Message
The newly redesigned plant tour route has been well received and we get a tremendous number of repeat visitors. The children in particular say how much they enjoyed it and that they want to work at Mazda when they grow up. We hear a lot of happy and excited voices and we also receive a lot of thank-you letters.
We are always thinking about how to make the plant tour even easier to see and understand and a more enjoyable experience for visitors. We look forward to welcoming you to our plant.
Naomi Detani
General Affairs Group Hofu Plant General Affairs Dept.



