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Safety Initiatives

Basic Approach to Safety

Basic Approach to Safety

Basic Approach to Safety

Three Viewpoints of Safety Initiatives

Aiming to achieve a safe and accident-free automotive society from the three viewpoints of vehicles, people, and roads/infrastructure, Mazda is promoting safety initiatives.

Mazda's Safety Initiatives and Primary Safety Technologies

Accident reduction
Injury reduction

Accident prevention only for certain mode only
(Active Safety technology)

Mitigation of risk/damage from the accident
(Pre-Crash Safety technology)
Minimizing injuries in accidents
(Passive Safety technology)
Vehicles Alerts drivers to potential danger
  • Monitoring systems for vehicles approaching from behind on either side: Blind Spot Monitoring (BSM)/Rear Vehicle Monitoring (RVM) system
  • Rear Cross-Traffic Alert (RCTA)
  • Emergency Signal System (ESS)
  • Lane Departure Warning System (LDWS)
  • Front Obstruction Warning (FOW)
Supports to avoid danger
  • Brake assist and EBS
  • 4-wheel antilock braking system (4W-ABS)
  • Dynamic Stability Control (DSC)
  • Brake Override System (BOS)
Provides driving support
  • Parking assist system
  • Intelligent Drive Master (i-DM)
Supports both safety and 'Driving Pleasure'
  • SKYACTIV-CHASSIS: A newly developed front strut and rear multi-link suspension system; a lightweight cross member with high rigidity
  • Inter-car distance control feature: Mazda Radar Cruise Control System
  • Adaptive Front Lighting System (AFS)
  • High Beam Control (HBC)
  • Power windows with injury prevention function
  • Water-repellent window glass
  • Improved front field vision
  • Organ-style accelerator pedal
Minimizes damage in an accident
  • Smart Brake Support (SBS)
  • Smart City Brake Support (SCBS)
  • Acceleration Control for AT
Helps to protect drivers/passengers in accidents
  • SKYACTIV-BODY Straightened basic frame and continuous framework, multi-load path structure, front frame molded into a cross shape,ultra-high-tensile steel bumper frame
  • Curtain and front airbags
  • Soft interior to absorb impacts
  • Seats designed to reduce impacts to the neck / rear seats that resist against luggage flying forward
  • Pre-tensioners and load-limiter seatbelts
  • Collapsible brake pedal
  • ISO-FIX-compliant child seat
anchoring point
  • Impact-absorbing steering column
Minimizes damage in an accident with pedestrians
  • Impact-absorbing bumpers
  • Impact-absorbing hood
  • Active hood
People Safety education
  • Safety-related exhibitions at the Mazda Museum
  • Traffic safety awareness quiz website for children
  • Presentation of safety technologies at various events
Roads and infrastructure Initiatives for a safe society
  • Intelligent Transport Systems (ITS)
  • Smart Traffic Flow Control
  • ITS Spot services
  • ASV-5
  • Road-vehicle communication ITS(DSRC)
  • World's first demonstration tests for the tram-to-vehicle communication ASV in Hiroshima
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