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Corporate Social Responsibility

Mazda and the Global Environment

Offices and Dealerships

Promotion of Environmental Conservation Activities at Dealerships

Revised Implementation of MECA21 at All Dealerships

image: Classroom training

Classroom training

image: On-site training

On-site training

In 2000, we launched Mazda's Environment Care Approach 21 (MECA21) embracing actions and guidelines for autonomous environmental activities to be carried out by dealerships. This includes putting forth the objectives of "reducing to the minimum the environmental impact of sales and after-sales activities, being appreciated by customers and the community, and activities contributing toward protection of the global environment," as well as specifying environmental-related items for compliance such as the management of industrial waste and the issuance of manifests.

In FY2006, we implemented the revised MECA21 in all dealerships. Each dealership has examined its activities, decided on plans for improvement and implemented activities to this end.

Support Tools for Environmental Measures by Dealerships

image: MECA21 Case Studies

MECA21 Case Studies

As measures to provide active support for MECA21 activities, Mazda is distributing an action manual to sales and service staff at dealers, and a compilation of case studies aimed at promoting adherence to environmental laws and beautification of the environment.

The manual uses photographs to introduce good and bad case studies, and features a sample collection that summarizes ledgers and other forms required in business.


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