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CSR Initiatives

Respect for Human Rights

Respect for Human Rights

Mazda regards respect for human rights as fundamental to its corporate activities, and is actively and sincerely committed to human rights protection activities.

Basic Approach

Mazda regards human rights as fundamental to its corporate activities. Mazda believes that a friendly, productive workplace in which employees respect the dignity and individuality of their coworkers is essential. Such a workplace harnesses the capabilities of its employees and is a source of great strength for the organization.

With this in mind, Mazda adopted the Human Rights Declaration in November 2000. The declaration states that Mazda must never tolerate human rights violations of any kind, including discrimination and bullying on the basis of race, nationality, faith, gender, social status, family origin, age, physical disability or sexual orientation, and also states that Mazda is determined to eliminate human rights violations from business activities both inside and outside the Company. Based on the notion that there is no end to human rights efforts, the Company continues its initiatives with the ultimate goal of zero problems.

Human Rights Declaration (November 2000)

Mazda will strive to become the leading company in Japan for respecting human rights and for the ethical treatment of its employees.

Mazda recognizes that, from the perspective of human rights due diligence,*1 a system and mechanism to grasp the activity status and to identify, report, correct and follow-up actual and potential negative impacts are required. The scope of human rights activities has been expanded to include domestic and overseas Group companies as well as suppliers, with the following efforts being conducted.

  • *1Due diligence is the comprehensive, proactive process to identify the actual and potential negative social, environmental and economic impacts of an organization's decisions and activities over the entire life cycle of a project or organizational activity, with the aim of avoiding or mitigating negative impacts (cited from ISO 26000).


One of the five principles of behavior stipulated in the Mazda Corporate Ethics Code of Conduct is "to comply with laws and regulations, company rules, common sense and sound practice in international society." In the light of the basic principles of the Universal Declaration of Human Rights and the International Labor Organization (ILO) Declaration on Fundamental Principles and Rights at Work, Mazda has striven to increase employee awareness of its fundamental approach to respect for human rights, by further clarifying Company policies and standards of behavior among employees.
Specifically, Mazda established the Guidelines on Eliminating Sexual Harassment in 1999 and the Rules to Eliminate Human Rights Violations in 2000, prohibiting any activity that may infringe on an employee's human rights, and created a list of rules and guidelines to ensure a good working environment. In general, these rules and guidelines will be reviewed, with consideration to internal and external circumstances at the time, and if necessary, will be revised accordingly. Recently, these rules and guidelines were revised in FY March 2013.

Systems for Promoting Human Rights

The Human Rights Committee, comprising executive officers and division general managers, deliberates on human rights activities, and based on their decisions the Human Resources Office promotes human rights education activities and resolves issues throughout the Group. Each division manager leads the division's activities as the human rights promotion officer at Mazda Motor Corporation, while the person in charge of human rights leads activities at each Mazda business location as well as at Group companies in Japan and overseas. Exchanges of opinions among Group companies take place on a regular basis. Serious human rights violations within the Group are reported to Mazda Motor Corporation human resources officer or other senior executives, providing a framework that enables the implementation of Group-wide solutions. As for the suppliers, Mazda seeks to establish a value chain in which suppliers are also required to fulfill their social responsibilities in the area of respect for human rights, based on the Mazda Supplier CSR Guidelines.

Human Rights Promotion System
Human Rights Promotion System

Human Rights Counseling by Dedicated Counselors

Mazda has set up a Human Rights Counseling Desk and a Female Employee Counseling Desk to receive human rights consultations from employees, and deal with and resolve human rights issues by providing advice, early relief from human rights violations, etc.

Mazda has set out regulations mandating strict confidentiality, guaranteeing immunity from reprisals, and ensuring that no disadvantage will accrue to employees who request consultations. Counseling is offered in various forms, such as face-to-face, by telephone, or by e-mail. The Counseling Desk works to promptly respond to consultations, with the goal of rapidly improving the work environment for the affected employee. Necessary support is also offered in order to ensure respect for human rights in the entire workplace in question.

These counseling desks are managed by the Human Resources Office, and following set protocol, all received cases are followed up until they are resolved. Also, the results of handling these cases are recorded and managed in accordance with the stipulated procedure, and reported to the Human Rights Committee. These records are used to formulate more effective Company-wide policies and implement educational activities.

Training and Educational Activities

To raise awareness of human rights, Mazda requires all employees to consider human rights issues by participating in training programs and educational activities.

The status of employees' human rights awareness is gauged based on the results of questions related to employee human rights included in the Employee Engagement survey.*2 These results are referred to during revisions of activities and improvement measures.
  • *2Since FY March 2009, employee engagement surveys have been expanded to include Group companies in Japan and overseas.

Human Rights Training

Mazda holds obligatory human rights training programs for employees when they are promoted in rank or position. The Company also holds event-based training such as human rights lectures for directors and senior managers. A total of about 2,200 employees participated in these trainings in FY March 2013.

President's Message During Human Rights Week

A message from the Company president to all employees on the importance of respect for human rights is delivered every year during Human Right Week, in connection with Human Right Day on December 10.

Human Rights Meetings

Regular meetings (four times a year for plant workers, twice a year for office workers) are held at each workplace themed on familiar topics, so that employees may develop awareness for human rights on a daily basis.

Other Human Rights Education Activities

Human Rights Cards
Human Rights Cards

Human Rights Cards (distributed upon hiring), buses with human-rights message wraps, displays of human rights panels and footage (Tokyo Head Office, Mazda R&D Center Yokohama: twice a year), information sharing via the in-house Intranet, etc.


Call for Human Rights Slogans through Human Rights Meeting

Members of Production Scheduling Group, Production Control Department
Members of Production Scheduling Group, Production Control Department

In September 2012, the regular human rights meeting was organized at each workplace. Employees held discussions on the theme "What attitude we should take to respect every member of the workplace and work together as one." Then the submission of one proposal from each working team for human rights slogan is encouraged, and 935 applications were made from working teams company-wide. In advance of Human Rights Week starting on December 4, prize-winning works were selected. The fi rst prize winner was the Production Scheduling Group of the Production Control Department, whose slogan was "Talk honestly, listen heartily." Human Rights Week provided all employees with an opportunity to reaffi rm the importance of human rights. They have strived to create a workplace where individual employee can exert his/her potential to the fullest extent, by translating the ideas that they declared in each workplace's human rights slogan into concrete words and actions.

Here are a number of excellent slogans.

  • — "Do you put your heart into your words?"
    • Team Nakata, Production Section No.1, Production Group No.1, Tool & Die Production Department
    • — "A 'Thank you' makes our bond stronger."
      • Brand Quality Promotion Group, Quality Assurance Department
      • — "Your problem is my problem. Your success is my happiness."
        • Planning & Corporate Group, Global Communications Planning Department


Human Rights Awareness —Raising Lecture —Color Universal Design—

Human Rights Awareness —Raising Lecture —Color Universal Design—

In December 2012, both at Mazda R&D Center Yokohama and Tokyo Office, a lecture for raising human rights awareness was held, with color universal design (CUD) as its theme. A total of 82 people attended the lecture. The purpose of the lecture was to promote understanding of the development of vehicles and communications that can satisfy those with color weakness. A lecturer was invited from an NPO, the Color Universal Design Organization. After giving the lecture on the history of color weakness, and eyeball and genetic mechanisms, the lecturer did simulations using special lenses, to enable participants to see firsthand how the color impaired actually see colors. Participants were presented with familiar examples of CUD, such as a route chart, and learned about the issues for the automobile industry. The participants made such comments as "It was a good opportunity to learn firsthand about how persons with the color impaired see colors," "I realized that we should give more consideration to colors in creating catalogs," and "I think that the automobile industry should actively work on implementing color universal design."

Activities at Group Companies in Japan and Overseas

Based on its "ONE MAZDA" concept, Mazda is committed to promoting human rights activities in its Group companies. Based on the Mazda Human Rights Declaration's basic principles and with reference to the Rules to Eliminate Human Rights Violations, the Guidelines on Eliminating Sexual Harassment, and other guidelines, Mazda Group companies are maintaining a set of rules and guidelines that take into account the conditions in each country where they are applied. Through these efforts, the Company strives to protect human rights at all companies throughout the Group.

There is also regular information exchange between human rights officers at Mazda Motor Corporation and each Group company. Depending on the circumstances of the particular company, Mazda Motor Corporation may also take steps such as providing training/education tools or dispatching instructors.

During FY March 2013, Mazda supported Group companies in Japan in establishing a system for human rights training, and provided materials for Human Rights Meetings to domestic and overseas Group companies.

Problems arising at Group companies are reported through the pertinent superiors, but in cases where this is difficult, direct reporting from employees is accepted via the Human Rights Counseling Desk, the Female Employee Counseling Desk, Mazda Global Hotline, etc.

Collaborating with External Organizations and Contributing to Local Communities

Mazda actively collaborates with local governments, companies and other external organizations to implement human rights protection activities for local communities.

Other efforts towards respect for human rights include social contributions such as measures against poverty.

Major Initiatives in FY March 2013

  • Participating and cooperating in events in Fuchu-cho, Hiroshima (location of the Mazda Head Office) and other parts of Hiroshima Prefecture, including the prefecture's "Human Festa"festival
  • Inviting concerned organizations from outside Hiroshima Prefecture for plant tours and forums to exchange opinions
Human Festa 2012 Hiroshima (December 2012) Opening ceremony
Human Festa 2012 Fuchu-cho (November 2012) Opening ceremony
Human Festa 2012 in Fuchu-cho (December 2012) Panel display on Mazda's human rights protection initiatives
Human Festa 2012 in Hiroshima (December 2012) Panel display on Mazda's human rights protection initiatives

Results of Initiatives

Human Rights Merit Award certificate
Human Rights Merit Award certificate

In March 2008, Mazda became the first corporation in Japan to be awarded the Human Rights Merit Award by Japan's Ministry of Justice and the National Federation of Consultative Assemblies of Civil Liberties Commissioners.

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